Thursday, October 4, 2012

Life Time Fitness to Open New, Category Redefining Healthy Way of ...

HARRISON, N.Y.?(BUSINESS WIRE)?

At a ceremony yesterday, officials from Life Time Fitness, Inc. (LTM), the Healthy Way of Life Company, announced plans to open its newest healthy way of life destination in Harrison, N.Y. in summer 2014. Marking the Company?s second location in New York, Life Time Athletic Harrison will provide members with dozens of uncompromising healthy way of life programs that allow members to engage in their areas of passion and help them achieve success with their total health objectives, athletic aspirations and fitness goals. These include training, weight loss and nutrition, running, cycling, swimming and basketball, plus yoga, Pilates, and many more. To further complement the world class health and fitness destination, Life Time Athletic Harrison will also feature a state of the art tennis complex including 10 tennis courts.

A comprehensive preview center will be available in spring 2014 to provide consumers with a sneak preview of Life Time?s offerings, along with exclusive membership opportunities available only for a limited time. All new members will also receive an exclusive opportunity to participate in Life Time?s new myHealthScoreSM assessment at no additional cost. myHealthScore provides members with a simple, yet comprehensive opportunity to gain a clear view of overall health from the inside out and provides ongoing, complimentary access to Health Advisors who will help ensure that each member?s health and fitness journey meets their individual needs.

?We are excited about our expansion in the New York market and the opportunity to bring our unique, family-oriented healthy way of life destination to the Harrison community,? said Jeff Zwiefel, executive vice president and chief of operations. ?Unlike the typical ?club? or ?gym,? which is merely a room full of equipment, Life Time provides the experts, programs and services that help people get connected to their areas of interest. We uniquely help each member define a personal path to a healthy and active lifestyle, and provide them with the tools and support to achieve it.?

Life Time Athletic Harrison will provide a team of certified personal trainers, nutrition coaches, group fitness instructors and knowledgeable, service-driven staff to help members establish personalized goals and objectives, and guide them to success. Moreover, the new destination will offer access to multiple dedicated group exercise, Pilates and LifePower Yoga studios, a state-of-the-art cycle theatre equipped to deliver an authentic cycle experience, more than 400 pieces of state-of-the-art cardiovascular and resistance training equipment, outdoor turf, a professional basketball experience through Ultimate Hoops, squash courts, a two-story rock-climbing wall and more.

The center also will boast large indoor and outdoor aquatics centers, complete with best-in-class swimming lessons, two-story outdoor waterslides, large, zero-depth entry recreation pools, lap pools and children?s interactive play areas, two whirlpools and an outdoor bistro.

Furthermore, members can take advantage of LifeSpa and Salon, which delivers a full range of hair, nail and skin care services and therapeutic massage, and LifeCafe, which offers the best in healthy food and beverage services.

Families will appreciate the facility?s large, interactive child center, featuring a computer center, junior sport court, children?s activity areas and a separate infant playroom. Dedicated family locker rooms are also available.

Life Time provides complimentary towel and locker service, and an initial 14-day money-back guarantee with no long-term membership contracts.

About Life Time Fitness, Inc.
As The Healthy Way of Life Company, Life Time Fitness (LTM) helps organizations, communities and individuals achieve their total health objectives, athletic aspirations and fitness goals by engaging in their areas of interest ? or discovering new passions ? both inside and outside of Life Time?s distinctive and large sports, professional fitness, family recreation and spa destinations, most of which operate 24 hours a day, seven days a week. The Company?s Healthy Way of Life approach enables customers to achieve this by providing the best programs, people and places of uncompromising quality and value. As of October 4, 2012, the Company operated 105 centers under the LIFE TIME FITNESS? and LIFE TIME ATHLETIC(SM) brands in the United States and Canada. Additional information about Life Time centers, programs and services is available at lifetimefitness.com.

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Source: http://www.gymrat-fitness.com/life-time-fitness-to-open-new-category-redefining-healthy-way-of-life-destination-in-harrison-new-york

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